Now that Facebook users have more control of what they see in their News Feed, give them a reason to engage with your business through video.
Did you know that Facebook counts a view of a video as something that has been watched for 3 seconds or less? Take advantage of this engagement factor today. By publishing short videos directly onto Facebook, your Page will potentially get more visibility as well as an increase in Likes, Shares, and comments – all of which are very vital to your Page’s success.
Here are few types of short videos you can share on your Page:
Relevant Tips and Advice
This is a generic category for videos but it can be as broad or specific as you like. Share tip directly related to your products/services, industry, or neighborhood. Consistent and helpful or entertaining videos can draw more engagement which leads to a wider audience reach.
Meet and Greet
Take fans behind the scenes of your business. It can be something as small as showing your unique desk space, the shared coffee machine, or the office pet. Short clips like this are personable, fun, and interesting. Take advantage of popular social media tags and themes such as: #MondayBlues #HumpDay #ThrowbackThursday.
Ask and Answer Short Q&A
Use video on Facebook as a platform for fans to ask questions and set aside a regular time during the week to answer them in a short video. Sometimes, a video is a much better way to answer a frequently asked question… especially if you give a clear and straightforward answer!
Connect with Emarketed
Join us on Facebook to learn more about video and Facebook marketing. We also offer a full range of services for scripted videos and ads.
Also, if you are in the Los Angeles area and are interested in a FREE workshop with Google about how to get your business online, register today. We have two dates for your convenience: Wednesday, July 29, 2015 and Wednesday, August 12, 2015 and look forward to meeting you!
Matt Ramage is founder of Emarketed a web marketing agency located in Los Angeles. He loves coffee, good design, and helping businesses improve their look and getting found on the Internet.