Whether you think that change is good or bad, it’s one thing for sure: inevitable. Facebook faces harsh criticisms as they are always changing features and updating their looks. Let’s take a look the pain points of Facebook:
Constant changes – People don’t always like change, especially when it comes to something that they’re familiar with. Facebook is always changing how Pages look and have recently put a size constraint on Facebook Page tabs and eliminated Boxes. They claim that the purpose of this is to enhance the user experience but how is it helpful for Pages to take things away?
Facebook Places also made its debut and people are up in arms over privacy issues, so learn how to disable it if you’re interested.
Lack of focus – Should I focus on gaining more Fans? Constantly updating my status? Adding new content? What’s the point of all this?! Many people find themselves asking these questions. It’s hard to find a balance in all this but you’ll eventually find the spot. To me, the most important aspect of a Facebook Page is to show your personality. An updated Page shows that you’re active and “social” so yes, it’s important to show your customers and fans that there is a real person behind your Page.
Irrelevancy and distractions – This article shows how Facebook Pages are becoming irrelevant in some ways. It claims that less people are visiting Pages. I think that well-maintained Pages will still get hits.
So, what are people doing on Facebook? I just noticed that I got a complimentary 25 credits for Facebook Games such as Resort World (nearly 2.5 million players) or Happy Island (nearly 9 million players). Time to spend that virtual money!
What are some other things that bother you about Facebook?
Matt Ramage is founder of Emarketed a web marketing agency located in Los Angeles. He loves coffee, good design, and helping businesses improve their look and getting found on the Internet.