Everyday, social media networking is becoming more personal. So, does video chat sound like a good thing? Facebook thinks so as they unveiled their new joint venture with Skype today.
Video isn’t a new idea but Apple fans still went crazy over the FaceTime feature, which was the selling point of Apple’s iPhone 4 last summer. For now, there are many one on one chat services but look for group video chats and conferencing in the future. This way, businesses can really get into the game of using video chat as a communication tool.
I don’t expect to be using video chat anytime soon but I think it can be a helpful tool if utilized properly. Other critics pointed out that Skype and Google Video Chat have been around for a long time, so this new feature wouldn’t necessarily be considered “groundbreaking” on Facebook’s part.
What do you think of video chat from the perspective of the consumer and business? I could see this being useful to complement webinars, Tweetups and other social networking events.
Matt Ramage is founder of Emarketed a web marketing agency located in Los Angeles. He loves coffee, good design, and helping businesses improve their look and getting found on the Internet.