New Adwords Feature: Sitelink Descriptions

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On Wednesday Inside Adwords Blog posted an article about a new feature called sitelink descriptions. It appears as though it will improve CTR due to the increased size of the ads. I implemented the sitelink descriptions and saw them start to appear on our ads two days after implementation. We will be implementing this new feature throughout our paid search account over the next week.

 

To implement the sitelink descriptions go into your Adwords account then:

tab

 

newsitelink

 

You can view the original article here. If you have any more questions or would like help with the management of your paid search campaigns, contact Emarketed.